Experimental Brews

Experimental Brews

Headless e-commerce subscription experience

Headless subscription e-commerce with custom payments and shipping integrations.

TypeScriptTypeScriptNext.jsNestJSBigCommerceStripe

Project description

I worked on Experimental Brews while hired at Kvalifik (see: case study). The goal was a subscription-first experience that combines product storytelling with a strong feedback loop.

Overview

Technically, it was a headless website: the frontend was built in Next.js and the backend in NestJS, with a custom integration to BigCommerce, Stripe payments, and a shipping provider.

Technologies

Next.js, NestJS, BigCommerce, Stripe

Technical Details

Experimental Brews platform screenshot
  • A feedback-first flow where reviews are part of the product
  • Gamified engagement (badges and milestones) to encourage participation
  • An educational layer that explains what’s being experimented with and why
  • A gifting flow tailored to subscriptions
  • E-commerce complexity handled via custom headless integrations
Experimental Brews subscription flow screenshot

My contribution

I led Kvalifik's technical team making the architectural decisions and implementing most of the backend integrations and a large part of the frontend.